11111

COURSE INTRODUCTION AND APPLICATION INFORMATION


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Course Name
Code
Semester
Theory
(hour/week)
Application/Lab
(hour/week)
Local Credits
ECTS
Fall/Spring
Prerequisites
None
Course Language
Course Type
Elective
Course Level
-
Mode of Delivery -
Teaching Methods and Techniques of the Course Discussion
Group Work
Problem Solving
Case Study
Q&A
Critique
Jury
Canlandırma
Simulation
Excursion / Observation
Application: Experiment / Laboratory / Workshop
Course Coordinator -
Course Lecturer(s) -
Assistant(s) -
Course Objectives
Learning Outcomes The students who succeeded in this course;
  • The students who succeeded in this course; will have a basic understanding of the basics Graphic Design; balance, unity, direction,typography and illustrations
  • will have a basic understanding of 3dimensional form; folding cardboards and dimensioning, bottle designing
  • will have a basic understanding of packaging effectiveness in marketing
Course Description

 



Course Category

Core Courses
Major Area Courses
X
Supportive Courses
Media and Managment Skills Courses
Transferable Skill Courses

 

WEEKLY SUBJECTS AND RELATED PREPARATION STUDIES

Week Subjects Required Materials
1 Introduction None
2 Perspective on packaging
3 Official Holiday
4 Market research/ modern packaging industry
5 Basics of Graphic design
6 Official Holiday
7 Emotional aspects of color
8 Projects
9 Midterm
10 Introducing 3 dimension
11 Folding cardboards and dimensioning
12 Bottle designing
13 Projects
14 Projects, Presentations
15 Projects, Presentations
16 Review of the Semester  
Course Notes/Textbooks Teacher presentation on the design process
Suggested Readings/Materials http://ambalaj.se/ http://www.brandpackaging.com/ http://www.packlab.eu/ http://www.packagedesign.com/ http://www.packagedesignmag.com/ http://packaginguqam.blogspot.com/ http://lovelypackage.com/ http://www.packagingoftheworld.com http://www.thedieline.com

 

EVALUATION SYSTEM

Semester Activities Number Weigthing
Participation
1
20
Laboratory / Application
Field Work
Quizzes / Studio Critiques
Portfolio
Homework / Assignments
6
80
Presentation / Jury
Project
Seminar / Workshop
Oral Exam
Midterm
Final Exam
Total

Weighting of Semester Activities on the Final Grade
7
100
Weighting of End-of-Semester Activities on the Final Grade
Total

ECTS / WORKLOAD TABLE

Semester Activities Number Duration (Hours) Workload
Course Hours
(Including exam week: 16 x total hours)
16
4
64
Laboratory / Application Hours
(Including exam week: 16 x total hours)
16
Study Hours Out of Class
5
4
Field Work
Quizzes / Studio Critiques
Portfolio
Homework / Assignments
6
4
Presentation / Jury
Project
Seminar / Workshop
Oral Exam
Midterms
Final Exams
    Total
108

 

COURSE LEARNING OUTCOMES AND PROGRAM QUALIFICATIONS RELATIONSHIP

#
Program Competencies/Outcomes
* Contribution Level
1
2
3
4
5
1 To be able to use the advanced theoretical and applied knowledge attained in the areas of Visual Communication Design (Multimedia, Photography, Graphic Design and Typography), X
2 To be able to investigate, interpret and evaluate the developments on Visual Communication Design in the world and in Turkey, X
3 To be able combine images and words creatively in order to convey visual ideas
X
4 To attain a high level of complex problemsolving using a variety of design methodologies, X
5 To understand the principles of compositional space X
6 To have a clear understanding of creative art direction, X
7 To attain proficiency on the implementation of production standards and to be able to use Visual Communication Design related software and communication technologies. X
8 To have an advanced level knowledge and experience in photography and video production, including image processing, editing and postproduction techniques, X
9 By using a second foreign language at least on an intermediate level, to be able to follow the information in Visual Communication Design and communicate with colleagues, X
10 To have social and ethical awareness in the stages of creating, applying and evaluating the practices related to Visual Communication Design, and to act consciously and sensitively in the application of these values, X
11 To take responsibility both as an individual and as a team member in order to solve creatively the unexpected and unforeseen complex design problems encountered in the Visual Communication Design practices. X
12 To utilize the ability to evaluate and criticize acquired knowledge and skills, to diagnose ones individual educational needs, and undertake selfdirected and continuous education in the discipline. X

*1 Lowest, 2 Low, 3 Average, 4 High, 5 Highest

 

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